DSIGN141-20A (HAM)

Design 1

15 Points

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Division of Health Engineering Computing & Science
School of Computing and Mathematical Sciences
Department of Computer Science


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: rachael.foote@waikato.ac.nz

Placement/WIL Coordinator(s)


Student Representative(s)

Lab Technician(s)


: debby.dada@waikato.ac.nz

You can contact staff by:

  • Calling +64 7 838 4466 select option 1, then enter the extension.
  • Extensions starting with 4, 5, 9 or 3 can also be direct dialled:
    • For extensions starting with 4: dial +64 7 838 extension.
    • For extensions starting with 5: dial +64 7 858 extension.
    • For extensions starting with 9: dial +64 7 837 extension.
    • For extensions starting with 3: dial +64 7 2620 + the last 3 digits of the extension e.g. 3123 = +64 7 262 0123.
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Paper Description

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This paper develops the student's ability to recognise and utilise the basic elements and principles of design. Students learn about the design process and design methodology through practical exercises and critique. This process also teaches students to look at, see and interpret their environment from a design perspective, developing aesthetic awareness and critical judgment. Students will work in both traditional and digital media.

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Paper Structure

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Design studios are 2 x 2 hour labs each week with 1 lecture.
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Learning Outcomes

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Students who successfully complete the course should be able to:

  • Competence

    Demonstrate competence in applying the elements and principles of design in the production of visual projects through the use of a design methodology

    Linked to the following assessments:
  • Process

    Use a design process in the search of options for solving visual problems; use and explore elements and principles of design; research and analyse existing and historical design; develop concepts and articulate and exchange these ideas with class members; make informed decisions about critiques and suggestions; and present works to a professional level

    Linked to the following assessments:
  • Practice
    Demonstrate an appropriate level of professional practice
    Linked to the following assessments:
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Please take note that:

All assignments have to be accompanied by research and process, appropriate research documentation and visual process (sketches, previous versions of work, sources of inspiration, etc). Work needs to be checked in class before hand-in to prove originality.

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Assessment Components

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The internal assessment/exam ratio (as stated in the University Calendar) is 100:0. There is no final exam. The final exam makes up 0% of the overall mark.

The internal assessment/exam ratio (as stated in the University Calendar) is 100:0 or 0:0, whichever is more favourable for the student. The final exam makes up either 0% or 0% of the overall mark.

Component DescriptionDue Date TimePercentage of overall markSubmission MethodCompulsory
1. Elements of Design
8 May 2020
1:00 PM
  • Hand-in: In Lab
2. Principles of Design
8 Jun 2020
1:00 PM
  • Hand-in: In Lab
3. Professional Practice
5 Jun 2020
No set time
Assessment Total:     100    
Failing to complete a compulsory assessment component of a paper will result in an IC grade
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Required and Recommended Readings

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Required Readings

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Graphic Design: The New Basics, by Ellen Lupton and Jennifer Cole Phillips

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Recommended Readings

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Graphic Design Basics, by Amy E Arntson

The Elements of Graphic Design, by Alex White

The Anatomy of Design, by Steven Heller and Mirko IlIc

100 Ideas that change Graphic Design, by Steven Heller and Veronique Vienne

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Online Support

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A Moodle page is available for all DSIGN141 students. On this page students will be able to access copies of course handouts and materials including assessment material, supporting pdfs, additional resources and an overview of what will be covered each week. Students are expected to check this site frequently for updates and to participate in discussions and forums provided through the Moodle page.
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Students should expect to spend at least 8 hours per week on this paper, in the following proportions:

  • Studios & Lectures: 4 - 6 hours
  • Private Study: 4 - 8 hours
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Linkages to Other Papers

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Restricted papers: CGRD141, CGRD161

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