EXMBM531-22J (HAM)

Applied Research and Consultancy Practices

30 Points

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Division of Management
Strategic Engagement
Professional Programmes


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: claire.ross@waikato.ac.nz

Placement/WIL Coordinator(s)


Student Representative(s)

Lab Technician(s)


: yilan.chen@waikato.ac.nz

You can contact staff by:

  • Calling +64 7 838 4466 select option 1, then enter the extension.
  • Extensions starting with 4, 5, 9 or 3 can also be direct dialled:
    • For extensions starting with 4: dial +64 7 838 extension.
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    • For extensions starting with 3: dial +64 7 2620 + the last 3 digits of the extension e.g. 3123 = +64 7 262 0123.
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Paper Description

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Your 531 paper begins with a series of taught workshops that will accelerate development of your applied business research and workplace readiness skills. This paper has two components: Applied Business Research Project and Virtual Consultancy Practices Project.

Applied Business Research Project- Case Study (Individual)

Learn how to undertake applied business research by working on a case study that will require you to present a business research proposal, conduct the research, and write a business research report.

As part of your taught sessions, you will learn how to: identify the problem(s) worth solving, gather data, apply useful theories to solve the problem(s), develop recommendations, evaluate the feasibility of your recommendations. Each student will be supervised by an academic supervisor.

Virtual Consultancy Practices Project (Group)

Students will work in groups over four weeks to undertake a real project provided by a local business or organisation. These projects will be managed by the Waikato Management School with input from the host organisations. Student groups will complete this project by presenting their findings to a panel from the university and/or the host organisations where feasible. Students are required to follow the University of Waikato’s Ethics Protocols.

Your work-related project will provide you practical experience in business consultancy while giving you the opportunity to build essential professional skills. Learn how to conduct yourself in business and how to contribute value to the organisation.

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Paper Structure

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This paper will be offered in a FLEXI format where students can participate online via Zoom synchronously or on-campus in Hamilton. We expect students to participate in all sessions synchronously and some assessments may be scheduled at specific times. Class recordings will be made available via moodle. You are expected to participate fully in group work and assessments for you to be able to meet the requirements and expectations of this paper.

You are expected to satisfactorily undertake the consultancy project, meet pre-identified deliverables and fulfill all professional commitments agreed with the organisation.

COVID related considerations

Please check Moodle pages on a daily basis to check if there are any changes in arrangements due to COVID.

Refer to Moodle for more details and resources.

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Learning Outcomes

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Students who successfully complete the paper should be able to:

  • Integrate skills and knowledge from the MBM programme to undertake an applied research project and a work related consultancy project
    Linked to the following assessments:
  • Plan, develop and write/present an applied business research proposal and report for any business problem or opportunity
    Linked to the following assessments:
  • Gather and analyse information from different sources (with appropriate citations and referencing) to provide practical and theoretical evidence for your conclusions and recommendations
    Linked to the following assessments:
  • Demonstrate a clear understanding and application of ethics in the context of applied research and business practices
    Linked to the following assessments:
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All assessment must be submitted as a Word document, unless otherwise stated.

PLEASE NOTE: The University has zero-tolerance for Plagiarism.

Booking of rooms for group meetings

Library Group Study Rooms - https://www.waikato.ac.nz/library/services/spaces/group-rooms
Please refer to Moodle for assessment details.

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Assessment Components

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The internal assessment/exam ratio (as stated in the University Calendar) is 100:0. There is no final exam. The final exam makes up 0% of the overall mark.

The internal assessment/exam ratio (as stated in the University Calendar) is 100:0 or 0:0, whichever is more favourable for the student. The final exam makes up either 0% or 0% of the overall mark.

Component DescriptionDue Date TimePercentage of overall markSubmission MethodCompulsory
1. Proposal Interview: Applied Business Research (Individual)
8 Apr 2022
No set time
  • Online: Submit through Moodle
  • Presentation: In Class
2. Interim Presentation: Consultancy Project (Group)
22 Apr 2022
9:00 AM
  • Online: Submit through Moodle
  • Presentation: In Class
3. Report and Reflection: Applied Business Research (Individual)
2 May 2022
9:00 AM
  • Online: Submit through Moodle
4. Final Presentation: Consultancy Project (Group)
6 May 2022
9:00 AM
  • Online: Upload to Moodle Forum
  • Presentation: In Class
Assessment Total:     100    
Failing to complete a compulsory assessment component of a paper will result in an IC grade
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Required and Recommended Readings

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Required Readings

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There are no required readings for this paper.
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Online Support

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Please refer to Moodle for any further online support.
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The workload associated with this paper is 300 hours. This includes approximately 30 hours of taught classes and supervision sessions with your supervisor. You are expected to complete 100 hours in your work related consultancy project and the remaining 170 hours is to do the research for your paper, write up your findings and recommendations and complete your assessments.

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Linkages to Other Papers

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Restricted papers: EXPM509

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